When Product Problems Arise, Don't Lose Customers

Business Tip of the Day:

When a product or service problem rears its ugly head, don't sweep it under the rug. Instead, be up front with your customers by taking these three steps:

1.	Proactively tell your customers about the problem, the root cause and the plan to correct it.
2.	Actively listen to your customers concerns.
3.	Don't repeat the mistake.

Being forthcoming with bad news is difficult, but your customers will appreciate your honest approach and will likely remain loyal.

Source:  http://www.manta.com/